GOtv is a popular choice for digital television in Nigeria, but who’s behind this entertainment service? Let’s explore the ownership structure of GOtv Nigeria.
GOtv: Part of the MultiChoice Group
GOtv was launched in Nigeria on September 5, 2011.
GOtv is owned and operated by MultiChoice, a leading pan-African entertainment company. Key things to know about MultiChoice:
- South African Origins: MultiChoice was founded in South Africa and is headquartered in Johannesburg.
- Major Pay-TV Provider: It’s one of Africa’s largest pay-television providers, operating in multiple countries across the continent.
- DStv: MultiChoice is most well-known for its flagship satellite television service, DStv.
GOtv as a Sub-brand
GOtv functions as a more affordable sub-brand within the MultiChoice group. It utilizes Digital Terrestrial Transmission (DTT) technology, differing from DStv’s satellite-based model. This allows GOtv to offer lower-cost packages, broadening its reach and catering to a wider audience in Nigeria.
MultiChoice Nigeria
MultiChoice has a specific branch, MultiChoice Nigeria, which is specifically accountable for GOtv and DStv operations within Nigeria.
Key Takeaways:
- GOtv Nigeria is owned by the multinational company MultiChoice.
- MultiChoice is a major player in African pay television.
- GOtv is a distinct sub-brand designed to be more accessible and budget-friendly.
Conclusion
Understanding the ownership of GOtv Nigeria reveals the larger company and operational structure behind this popular television service. MultiChoice, with its extensive experience and reach, is the driving force bringing GOtv’s entertainment offerings to the Nigerian market.
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